- Title: Equinox: Zen And The Art Of TV Manufacturing
- Date: 7th August 1988
- Summary: Documentary about the fortunes of businessman Swraj Paul who bought Fidelity, the last British manufacturer of television sets, in 1984. Since then he has lost å£20 million.
- Description:WHEN BUSINESSMAN SWRAJ PAUL BOUGHT 'FIDELITY' THE LAST BRITISH MANUFACTURER OF TELEVISION SETS IN 1984 HE THOUGHT HE WAS GAINING A FOOTHOLD IN THE LUCRATIVE FIELD OF CONSUMER ELECTRONICS. THINGS ARE RARELY WHAT THEY SEEM IN THE WORLD OF BUSINESS AS MR PAUL SOON DISCOVERED. BY JANUARY 1988 HE HAD LOST TWENTY MILLION POUNDS. IN THE STRUGGLE AGAINST POOR QUALITY, CHEAP IMPORTS FROM THE FAR EAST AND FLUCTUATING EXCHANGE RATES, THE DAY TO DAY PROBLEMS OF MANAGEMENT IN THE 'HOT SEAT' REVEALED.
- Broadcaster:Channel 4
- Collection: Channel 4
- Genre:Documentary and Factual
- Producer:Uden Associates Ltd.
- Programme Episode:1
- Transmission Date:07/08/1988
- Rights:Worldwide
- Decade: 1980s