- Title: VM-1435A
- Summary: SECOND EFFORT: SALES TRAINING FILM WITH FOOTBALL LEGEND VINCE LOMBARDI. FILMED ON LOCATION IN GREEN BAY, WISCONSIN. WITH JERRY KRAMER, RON MASAK. PRESENTS VINCE LOMBARDI AS AN ANALOGIST, DESCRIBING TO A SALESMAN THE IMPORTANCE OF KNOWING THE PRODUCT AND HAVING CONFIDENCE IN ONES ABILITY TO MAKE THE SALE. ILLUSTRATES HOW THE APPLICATION OF SOME FUNDAMENTAL PRINCIPALS THAT LOMBARDI SEES AS ESSENTIAL FOR CHAMPIONSHIP FOOTBALL ALSO APPLY TO THE SALES FIELD. GIVES 5 SHORT "MOTIVATORS" THAT LOMBARDI BELIEVES WILL PRODUCE THE WINNING COMBINATION IN EITHER A FOOTBALL GAME OR THE SALE OF A PRODUCT
- Description:00:49:03 - CU NERVOUS SALESMAN RON MASAK DROPS HIS PEN. TRYING TO GET CLIENT TO SIGN FOR AN ORDER. CLIENT PUTS HIM ON THE SPOT, ASKS WHY HE GAVE UP SO EASILY. "IF YOU WERE DETERMINED ENOUGH, YOU WOULD HAVE MADE THE SALE" CU VINCE LOMBARDI 00:50:27 - CU 1960s PAINTING OF FOOTBALL PLAYERS IN GAME. VINCE LOMBARDI USES FOOTBALL GAME AS AN ANALOGY FOR SELLING MERCHANDISE 00:52:32 - "GOOD PHYSICAL CONDITION IS VITAL TO SUCCESS" MAN IN DRESS SHIRT AND TIE LIFTING WEIGHTS. "FATIGUE MAKES COWARDS OF US ALL" LOMBARDI TALKS TO SALESMAN WHILE HE WORKS OUT IN HIS OFFICE CLOTHES. "MAN PHYSICALLY FIT PERFORMS WELL IN ANY JOB" 00:53:17 - CU VINCE LOMBARDI GIVING SALESMAN ADVICE 00:53:46 - LOMBARDI AND SALESMAN IN FOOTBALL TEAM GREEN BAY LOCKER ROOM, FOOTBALL EQUIPMENT, HELMETS. TALKS ABOUT MENTAL TOUGHNESS. THE PERFECTLY DISCIPLINED WILL. A STATE OF MIND. COMPETITION. 00:54:57 - LOMBARDI AND SALESMAN LOOKING OUT AT FOOTBALL FIELD FROM BEHIND PLEXIGLAS. 00:55:31 - ZOOM OUT TWO MEN SITTING IN OTHERWISE EMPTY STADIUM SEATS 00:55:42 - GREEN BAY PACKERS FOOTBALL GAME. FOOTBALL PLAYERS CARRYING VINCE LOMBARDI ON THEIR SHOULDERS AFTER WINNING FOOTBALL GAME. VICTORY CELEBRATION 00:55:52 - GREEN BAY FOOTBALL GAME CIRCA 1960s 00:56:00 - ZOOM IN TWO MEN SITTING IN OTHERWISE EMPTY FOOTBALL STADIUM. GREEN BAY 00:56:15 - GREEN BAY FOOTBALL GAME CIRCA 1960s. COACH LOMBARDI 00:57:15 - VINCE LOMBARDI GIVES ADVICE TO SALESMAN WHILE SITTING IN FOOTBALL STADIUM 00:58:14 - VINCE LOMBARDI GIVES SALESMAN ADVICE. FUNDAMENTALS. POST GAME REPORTS. MAN FOR MAN ANALYSIS. ANALYZING LOSING A SALE. USING FOOTBALL AS AN ANALOGY FOR SELLING COMPETING SALESMEN. 00:59:28 - VINCE LOMBARDI GETS UP, PRETENDS LIKE THE SALESMAN IS A FOOTBALL PLAYER ON HIS FIRST DAY AS A PLAYER UNDER LOMBARDI FOR THE GREEN BAY PACKERS. 01:00:44 - QUICK SHOT FOOTBALL JERSEYS HANGING UP IN LOCKER ROOM 01:00:47 - MUDDY FOOTBALL PLAYERS, FOOTBALL GAME. GREEN BAY PACKERS. 01:00:54 - LOW ANGLE LOMBARDI GIVING SPEECH TO NEW FOOTBALL PLAYER 01:01:26 - VINCE LOMBARDI AND GREEN BAY PACKERS CELEBRATE WINNING FOOTBALL GAME 01:01:34 - LOMBARDI GIVING ADVICE TO SALESMAN "IT'S A GAME MOST LIKE LIFE IN THAT IT TEACHES PERSERVERENCE, DEDICATION, HARD WORK, COMPETITIVE DRIVE, SELFLESSNESS, AND RESPECT FOR AUTHORITY IS THE PRICE THAT WE ALL MUST PAY TO ACHIEVE THE GOALS THAT ARE WORTHWHILE" 01:01:55 - LOMBARDI AT THE FRONT OF THE ROOM, SALESMAN SEATED IN THE BACK APPLAUDS AFTER HIS SPEECH 01:02:17 - LOMBARDI TURNS ON FILM PROJECTOR, SHOWS TRAINING FOOTAGE FUNDAMENTALS. FOOTBALL PLAYERS TRAINING FOR THE SEASON 01:03:16 - CU FOOTBALL ON THE GROUND. FOOTBALL GAME CIRCA 1960s JERRY KRAMER. SLOW MOTION FOOTBALL PLAYS 01:04:35 - MASAK AND LOMBARDI IN DARKENED ROOM WATCHING FOOTBALL FILM 01:04:46 - SLOW MOTION FOOTBALL PLAYER MAKING A TOUCHDOWN 01:04:58 - LOMBARDI TURNS ON THE LIGHTS. DISCUSSES MAKING THE SECOND EFFORT 01:05:29 - LOMBARDI AND MASAK WALK OUT ON THE FOOTBALL FIELD. "THE HOUSE LOMBARDI BUILT". PAN EMPTY FOOTBALL STADIUM, FIELD GIVING SALESMAN ADVICE USING FOOTBALL AS AN ANALOGY 01:08:17 - JERRY KRAMER JOINS LOMBARDI AND MASAK. "LOMBARDI SYSTEM OF SELLING" KRAMER TALKS ABOUT "REGULAR TIME AND LOMBARDI TIME". USING FOOTBALL AS AN ANALOGY FOR SELLING 01:09:28 - LOMBARDI LEAVES THE FIELD. JERRY KRAMER AND MASAK TALK ABOUT VINCE LOMBARDI, "ALTHOUGH HE DOESN'T HAVE ULCERS, HE'S A CARRIER" 01:10:14 - LOMBARDI REJOINS THEM ON THE FIELD. PARALLELS BETWEEN FOOTBALL AND SELLING. CU KRAMER THINKING 01:10:39 - SEES FOOTBALL GAME IN HIS MIND'S EYE. SEES A SALESMAN LIKE A QUARTERBACK WHEN HE'S LOOKING FOR A RECEIVER. 01:11:22 - LOMBARDI SHOWS RON MASAK SOME OF HIS MOTIVATORS. TAKES FOOTBALL CAP OFF, SITS DOWN. SAYS HE HANGS REMINDERS IN STRATEGIC LOCATIONS IN VARIOUS LOCATIONS IN THE DRESSING ROOM, MOST COULD BE APPLIED TO SELLING 01:11:35 - CU LOMBARDI'S RING, THREE DIAMONDS IN A ROW SIGNIFY THREE STRAIGHT WORLD CHAMPIONSHIPS. 01:11:48 - CU MOTIVATIONAL SIGNS "MENTAL TOUGHNESS IS ESSENTIAL TO SUCCESS" "CONTROL THE BALL" "FATIGUE MAKES COWARDS OF US ALL" "OPERATE ON LOMBARDI TIME" "MAKE THAT SECOND EFFORT" 01:12:32 - VINCE LOMBARDI AND JERRY KRAMER SHOW RON MASAK TROPHIES GREEN BAY PACKERS TROPHY ROOM CIRCA 1968. LOMBARDI'S ADVICE "ONCE A MAN HAS MADE A COMMITMENT TO A WAY OF LIFE, HE PUTS THE GREATEST STRENGTH OF THE WORLD BEHIND HIM, HEART POWER" 01:13:29 - LOMBARDI HAD TO GO, SAYS GOODBYE TO MASAK. 01:13:40 - POV WALKING PAST FRAMED DRAWINGS OF FOOTBALL TEAMS MASCOTS. BROWNS, 49ERS. EAGLES. COLTS. LIONS. PACKERS. 01:13:46 - MASAK AND LOMBARDI ENTER ROOM, MASAK AS SALESMAN RECAPS WHAT HE LEARNED FROM LOMBARDI. LOMBARDI PRESENTS HIM WITH A SOUVENIRS, SHOVES A FOOTBALL INTO HIS STOMACH IN A MACHO GESTURE. MASAK GRABS HIS BRIEFCASE AND LEAVES. 01:14:23 - CHANGES HIS MIND AT THE DOOR, TURNS AROUND TO LOMBARDI SAYS "SIT DOWN MR. LOMBARDI I'M ABOUT TO CLOSE A SALE" LOMBARDI LAUGHS 01:14:40 - EMPTY GREEN BAY PACKERS FOOTBALL STADIUM
- Collection: Historic Films
- Producer:Historic Films
- Transmission Date:01/01/1968
- Rights:On request
- Decade: 1960s
- File Name: VM-1435A